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Want to level up your marketing in 2025?

Good news—I've rounded up the best courses out there, and guess what? 90% of them are FREE.

Whether you're diving into SEO, PPC, social media, or AI-driven marketing, this guide has everything you need to stay ahead without spending a cent. 😌

How I’ve Picked the Best Marketing Courses 🍒

With so many options, I focused on courses that truly deliver value. No fluff—just actionable insights.

Here’s my criteria:

• Accreditation – Courses from trusted sources like Google, HubSpot, Nvidia, and leading universities.

• Instructor Expertise – Taught by professionals with real-world experience, not just content creators.

• AI Integration – Courses that incorporate AI tools to optimize marketing processes and boost efficiency.

• Updated Content – Staying current with industry updates (Google’s algorithm changes 4,000+ times a year!).

• Peer Reviews – Real feedback from students on what helped them succeed.

• Practical Application – Courses offering real-world projects and actionable takeaways.

• AI-Powered Resources – Downloadable templates, AI prompt libraries, and frameworks.

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HubSpot’s highly anticipated AI Task Delegation Playbook is your key to supercharging your productivity and saving precious time.

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Get the free guide here.

Getting Started with AI 🍼

NVIDIA - Generative AI Explained

A 2-hour FREE course covering the fundamentals of generative AI concepts, practical applications, and the challenges and opportunities that come with them.

Google - Introduction to Generative AI

Learn how generative AI works using machine learning techniques, including different models like GANs (Generative Adversarial Networks) and VAEs (Variational Autoencoders).

Ethics in the Age of Generative AI

This course highlights ethical concerns surrounding generative AI deployment and introduces Vilas Dhar's ethical framework to help decision-makers navigate them.

Streamlining Your Work with Copilot

Discover how Bing Chat can transform daily tasks through data summarization, problem-solving, and text composition, improving overall efficiency.

AI Marketing Courses 🤓

My class at the University of New Hampshire – AI Marketing Fundamentals

A comprehensive course covering AI’s impact on digital marketing strategies, automation, and customer experience.

Google AI Essentials

An entry-level course on integrating AI into marketing strategies, covering machine learning basics for marketers.

Why It Stands Out:

• Beginner-friendly AI marketing applications

• Free certification and practical case studies

HubSpot Academy – AI For Marketing

Master AI tools for better customer segmentation and content personalization.

Advanced AI Courses 🚀

NVIDIA – Using Retrieval Augmented Generation

Explore this FREE course on Retrieval Augmented Generation (RAG), a technique introduced in 2020 by Facebook that enhances large language models (LLMs) by integrating dynamic data retrieval without necessitating model retraining.

Microsoft Learn – Azure AI Solutions

A curated set of resources to help you utilize Azure OpenAI Service, featuring courses like Microsoft Azure AI Fundamentals.

Free Content Marketing Courses ✍🏼

HubSpot – Inbound Digital Marketing Course

Master customer attraction strategies in this FREE course with AI-powered content insights.

SEMRush – Advanced Content Marketing with Brian Dean

Discover Brian Dean’s content process for growing a successful blog.

Free SEO Courses 👩🏽‍💻

LearningSEO by Aleyda Solis

For step-by-step SEO frameworks enhanced with AI-driven insights.

Ahrefs – SEO Course For Beginners 

Get insights into search algorithms and ranking factors from people who I trust.

Free Social Media Marketing Courses 📲

Meta Blueprint – AI-Driven Advertising

Master Facebook and Instagram On Demand Sessions to improve your Ads.

LinkedIn Learning – Social Media Courses

209 Social Media courses (with ratings) and AI-powered insights.

Free Video & Content Creation Courses 📹

YouTube Creators Academy – Improve your YouTube Skills

The curriculum is divided into beginner, intermediate, and advanced courses, allowing you to go at your own pace and focus on developing skills such as content creation, audience engagement, and monetization.

Canva Design School

I have no design skills… but Canva Courses get me from one to done more times than not.

Final Thoughts: How to Make the Most of These Courses 🎯

To get your 18% better out of learning:

• Choose one focus area at a time

• Set clear learning goals and deadlines (and tell your Mom/CoWorker)

• Apply your new skills through live projects

P.S. On Friday, we are going to go Deep on traffic diversification for brands in the age of AI. TikTok may be back, but it may not. The BS is thick. 👀