I see a lot of bad marketing job descriptions. 😳
Somewhere between HR legalese and ChatGPT drivel, we ended up in a word soup that will make most candidates poke their eyes out.
Want to do better? Here's the exact prompt I use:
Job Description Prompt for Marketers
Craft (or better, load a PDF to Edit) an engaging job description for [ROLE] at [COMPANY] that not only stands out on LinkedIn but also attracts exceptional marketing professionals. Adhere to the structure and word limits below:
Hook (30 words max):
Open with a vibrant statement that highlights the unique, exciting nature of the role. Use active language to immediately capture the interest of ambitious marketers.Company Story (80 words max):
Share a brief narrative of what sets [COMPANY] apart. Focus on your innovative culture, clear mission, and market leadership to show why joining your team is a compelling career move.Role Impact (50 words max):
Detail the tangible impact this role will have on your organization, customers, or industry. Emphasize that the candidate will be a key driver in achieving breakthrough results.Key Responsibilities (3-5 bullets, each 15 words max):
List the top responsibilities using strong, action-oriented verbs. Choose only the most critical tasks that define success in this role.Must-Have Requirements (3-6 bullets):
Specify the essential skills and qualifications without creating unnecessary hurdles. Focus on attributes that ensure the candidate can excel and drive success.Growth Opportunity (30 words max):
Explain the career advancement, training, or development opportunities offered. Make it clear that the role is a significant career step, not just a job.Benefits Highlight (40 words max):
Feature 2-3 distinctive benefits or perks that truly set [COMPANY] apart from standard offerings. Focus on what makes your benefits uniquely valuable.Call to Action (20 words max):
Conclude with an urgent, clear call to apply. Encourage candidates to take the next step immediately with a compelling closing statement.
We can then take this Indeed word salad: This Senior Director of Growth Marketing…
Into This :) (Still needs a quick edit. Remember, it's AI and Humans.) 🙂
P.S. We're not normally in your inbox on Mondays. But we've heard you want more prompts. This is how we're going to do it. Every Monday, one power prompt until you say Uncle.
